Powertrend
SDR Agent — For real estate

Every lead that takes 1h to answer already went to the competitor.

SDR Agent responds in seconds, qualifies automatically, and routes to the right agent — no supervision, 24 hours a day.

Why every minute matters in real estate

Data that shows the real cost of slow responses.

78%

of buyers close with the first agency that responds

NAR Research, 2024

4h

average response time at most real estate agencies

Inside Real Estate, 2024

22%

more conversion for those who respond in under 5 minutes

Lead Response Management Study

What's included

SDR Agent capabilities from the conversion playbook — from qualification to CRM logging.

Smart qualification

Extracts intent, property type, region, budget and timeline from any conversation — no form.

Automatic routing

Routes each lead to the right agent by region and property type. Round-robin or by specialty.

Follow-up D+1, D+3, D+7

Personalized messages to re-engage leads who went quiet, using the profile they shared in chat.

24/7 responses

Works weekends, holidays and 3 a.m. No lead is left unanswered.

Automatic CRM

Every lead lands in your spreadsheet or Pipedrive with name, phone, profile and status.

Custom persona

The agent speaks with your agency name and tone. Clients should not feel a generic bot.

What agencies report in the first 30 days

< 30s

response time

20–30%

cold leads recovered via follow-up

100%

leads logged in the CRM

“We used to get leads at 10 p.m. and only reply the next day. With the agent, qualification starts in 30 seconds. We lose far fewer deals.”
— Sales Director, Agency [Name], Belo Horizonte

Sample quote for layout — replace with marketing-approved testimonial.

How much you can recover per month

100
R$ 8.000
5%

Recovery from fast response (estimate)

Leads lost to slow response (est.)

40

Recovery with 30s response (leads/mo)

20

Estimated extra revenue (month)

R$ 8.000

Conservative revenue recovery figures. Illustrative exercise; the formal proposal sizes your volume and Powertrend plan.

Investment

Below: Powertrend commercial plan (setup + subscription by tier). Ongoing fees scale with monthly qualified leads in the contracted band, to cover Meta, AI and infra with a healthy margin. Bands below are indicative; the agreement sets the exact cap and overage flow. We contract and pay for cloud and AI consumption by default. The calculator above estimates recovered revenue, not internal cost.

Pricing by monthly lead tier — SDR Agent pilot and ongoing for real estate agencies
Plan or limitPilot (3 months)Ongoing
One-time setupR$ 2.500
Monthly fee — up to 400 leads/mo (contractual cap)R$ 490/moR$ 990/mo
Monthly fee — 401 to 1,000 leads/moR$ 1.590/mo
Monthly fee — 1,001 to 2,000 leads/moR$ 2.290/mo
Monthly fee — over 2,000 leads/moCustom quote
SupportDirect WhatsAppWhatsApp + email
SLA99.5% uptime
Monthly report

Minimum 3-month contract after the pilot; cancel with 30 days notice. The agreement defines tier limits, usage notices, and what happens beyond the included package (including continuity until commercial/support handles an upgrade). The calculator above shows only estimated recovered revenue — it does not replace proposal terms.

Frequently Asked Questions

Will leads know they are talking to AI?
The agent introduces itself with your agency name. The persona is fully customizable. We recommend transparency, but the choice is yours.
Does the agent replace my agents?
No. It handles initial qualification and routing. Your agents receive warm leads with a complete profile — they close the deals.
What if a lead asks something the agent can't answer?
The agent escalates to a human agent when it detects out-of-scope questions or high-urgency signals.
Do I need a specific CRM?
It works with Google Sheets (included) and Pipedrive. Other CRMs can be integrated on request.
How long until we go live?
About two weeks on average: one week for setup and configuration, one week for internal testing.
Does my WhatsApp number change?
Yes — the agent uses a dedicated number. Your current agency number stays for human-led service.
What about GDPR / data protection?
Data is stored on servers in the São Paulo region. Powertrend signs a DPA (Data Processing Agreement) with every client.

Respond to the next lead in 30 seconds

Free 30-minute diagnostic. We review your lead volume and show the recovery potential for your agency.

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AI for Real Estate | SDR Agent | Powertrend